Crane Plumbing® Installs CallXpress® Unified Communications

AVST’s Flagship Solution Replaces Aging Nortel® System Across Multiple Sites

Foothill Ranch, Calif., June 12, 2007 – Applied Voice & Speech Technologies, Inc. (AVST), a leading provider of unified communications solutions, today announced that its flagship product, CallXpress, was chosen to replace an aging Nortel Meridian voice mail system at Crane Plumbing LLC, one of the best-known manufacturers and distributors of plumbing fixtures and specialty plumbing products.  CallXpress was specifically selected by Crane’s IT department because it is easy to use and integrates perfectly with their voice over IP (VoIP) system.

For more than 150 years, Crane Plumbing has built a strong brand name for quality and customer service in both the retail and commercial plumbing markets.  With several well-known brand names, the company serves thousands of customers in a wide array of markets including fine homes, apartments, hotels, schools, stadiums, theme parks, airports, hospitals and commercial buildings throughout North America.

Crane Plumbing was using an aging Nortel Meridian system that no longer met its communications needs.  The company was updating its voice and data infrastructure and decided to move to a VoIP system.  After choosing Avaya® for its phone system, it needed an innovative unified messaging architecture that easily integrated with the new IP switch. 

Crane was introduced to AVST’s CallXpress unified communications solution by Altura Communication Solutions, a trusted partner to Crane and a leading AVST authorized reseller.  Compared to other systems under consideration, CallXpress was competitively priced, it was more user friendly, and it offered a seamless integration to Crane’s new Avaya VoIP system.   

“CallXpress is very user friendly, unlike our old system which was very intimidating,” said Jacob Bright, Crane Plumbing’s Senior Networks and Telecommunications Manager. “Our employees are very pleased with CallXpress.  In fact, half of the calls after the implementation coming in to our help desk are about how easy the system is to use when compared to the old system.”

“What separates Altura from our competition is our ability to bring the best of breed solutions and top rated service and support to our customers,” said Mark Izumi, Altura’s Director of Sales and Marketing.  “CallXpress provides the best administration and unified messaging solution in the marketplace.”  Initially, Altura installed CallXpress for 175 users across four of Crane’s sites.  Once the final rollout is completed, up to 5000 employees across 17 sites will be using CallXpress in the United States and Canada.  The company plans to use more features of CallXpress in the future, with a complete rollout of unified messaging when the new server is fully deployed. 

“CallXpress was far easier to set up than other systems,” added Bright.  “AVST’s documentation is very well written, with easy-to-follow instructions to set up mailboxes.  We enjoyed an easy, seamless transition to the new system.” 

The administration features were the key to Crane’s success with CallXpress.  Crane’s administrators were impressed with its ability to easily create and add users, change how messages work, sort messages by departments and work with time zones.  In addition, AVST’s licensing model was a great benefit, enabling Crane to choose a la carte features, giving certain capabilities to only those employees that need it.  Crane only pays the UM licensing fees for those specific employees that need it and use it on a case-by-case basis, resulting in impressive cost savings.

“We pride ourselves in the fact that CallXpress was specially designed to be tailored to meet the needs of any business in any industry,” said Denny Michael, AVST’s Vice President of Marketing.  “CallXpress is a premier unified communications solution that is highly reliable and easy to implement and manage.  The Crane Plumbing deployment is a great example of how CallXpress can be easily deployed to update or replace an aging messaging system while adding new and helpful features to even the latest VoIP system.”

CallXpress is a best-of-breed unified communications solution that delivers world-class call processing, voice messaging, unified messaging, fax, notification and advanced speech applications.  CallXpress increases employee productivity, effectiveness and collaboration at a minimal investment.  With all messages arriving in a single inbox, CallXpress greatly improves message management time.  Its extensive voice mail functionality ensures that all employees receive their messages efficiently and have the ability to answer queries promptly.

About Altura Communication Solutions
Headquartered in Anaheim, California, Altura Communication Solutions sells and services a variety of products, including voice over IP switching systems, unified communication systems, contact centers, multi media conferencing systems, network system management tools, data switching and routing products. The company has nationwide service capabilities and an enterprise customer base of more than 2,500 companies in the financial, education, healthcare and government markets. To learn more about Altura’s solutions and service capabilities, please visit the corporate website at: www.alturacs.com or call Altura toll free at: (800) 654-0715.

About AVST

With more than 35 years of continuous innovation, Applied Voice & Speech Technologies, Inc. (AVST) is a trusted developer of software-based, enterprise-class Unified Communications (UC) solutions. Our mission is to design, deliver and support communications solutions that transform the productivity of individual workers, teams and enterprises while leveraging the value of their existing and evolving IT infrastructure. Thousands of businesses worldwide rely on AVST's advanced voice, mobility, team communications and business process UC solutions to meet their mission-critical communications requirements. The world-class interoperability and flexibility of AVST's UC platform provides a future-proofed bridge to their digital future. Headquartered in Orange County, California, AVST maintains facilities in Seattle, Washington, Victoria B.C., Canada, the United Kingdom, and has remote sales offices throughout the United States. AVST's UC solutions are sold and supported worldwide by an extensive network of resellers and OEM partners. To learn more about AVST, our products and partners, please visit www.avst.com or you can follow us at Twitter, Facebook or LinkedIn.

About XMedius

XMedius is a global leader in the field of enterprise communications solutions. Its suite of enterprise-grade on-premises and cloud communications solutions enable businesses to benefit from secure and unified communication as well as to exchange sensitive and confidential data that meets and exceeds industry regulatory compliance requirements. Based in Montreal (Canada) with offices in Seattle (USA) and Paris (France), the company serves businesses, enterprises and service providers through a global team of customer focused employees. Its solutions are deployed worldwide in over 17,500 locations across education, financial, government, healthcare, manufacturing, retail and legal services sectors. For more information about XMedius and its solutions, visit www.xmedius.com.


Media Contact:
Stephanie Olsen
Lages & Associates
(949) 453-8080